How Small & Medium Businesses Can Benefit from Magento
Many small and medium-sized businesses (SMB) use WordPress for their eCommerce needs, simply because it’s very easy and is available for free. However, Magento does actually provide these businesses with a number of benefits that may make it a better fit, especially if you’re looking for a pure eCommerce system and not a content management system. WordPress was designed as the latter, which makes it great for creating a full website with features such as a blog, but it’s not as powerful as Magento for eCommerce. Here are a few ways SMB can benefit from Magento.
Use the Community Edition
There are several different editions of Magento. The Community Edition was designed specifically for SMB and has many tools aimed at fulfilling your needs. This edition is also free, so there are no budget concerns, and is open-source, so it can be modified as needed.
It’s Optimized for Mobile
Today, more and more people use smartphones and tablets to make purchases. This means it’s now vital that your site looks great and functions perfectly on mobile devices. Magento automatically adjusts your website to display correctly on whatever device the user is using, so you don’t have to worry about creating a mobile site or doing anything extra to make your site mobile-accessible.
It Has all the Right Tools
Magento has a number of different tools that let you easily monitor your sales, traffic, conversions, and more. You can see exactly what’s bringing in views and revenue and what needs to be changed. Since it was developed from the beginning as an eCommerce tool, Magento is often better in this area than something like WordPress, which is not primarily for eCommerce.
These are just three different reasons why a small or medium-sized business can benefit from using Magento for eCommerce. As a flexible platform designed for online sales, there are many more reasons why Magento might be perfect for your eCommerce needs.
Working with North Texas Web Design has been a great experience. As a client I have been treated with the utmost professionalism and respect. I truly appreciate the trust relationship I have built with Mike and his team. I highly recommend North Texas Web Design for building and maintaining not only a web site, but a web presence for my brand and my company!
Stan Mefford – Just Shoot Safely
Mike built my business website. He is very responsive and responsible. I had a great experience working with him. A lot of other companies were just trying to sell their service, but Mike only recommended what is needed for the business for un-expensive cost. Mike is also very helpful when you have questions. Great company and great service!! Highly recommended.
Mina Suh – Dr. Davy Suh
Over the past 30 years of my career I have had the opportunity to work with a number of IT professionals. I have never worked with someone as good as Mike. He is incredibly responsive even for the smallest requests and makes major changes happen at a very fast pace. I am repeatedly impressed every time I have an interaction with him. He is so respectful of his clients and understands, especially with someone like me that has limited IT knowledge and capabilities, how to speak my language so that I understand what is going on. I would highly recommend him for anyone looking to drastically improve their IT capabilities and web design whether it be a small company or a large one.
Kim Reed – Mimi’s Wig Boutique